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New Arrivals for men

Introducing the Autumn-Winter 2024 collection - a seasonal wardrobe that pairs fashion and function.

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Accessories
Bestsellers
High Quality T-Shirts & Polos for men | AlphaTauri
High quality trousers & shorts for men | AlphaTauri
Jackets & Coats for men
Knitwear for men
New Arrivals
Premium men's hoodies & sweatshirts | AlphaTauri
Summer Clothes Sale 2025: End of Season | AlphaTauri
Summer Clothes Sale Men 2025: End of Season | AlphaTauri
Underwear & Socks
Black
Black / Navy
Dark Green
Heather Grey
Navy
Off White
White
White / Other
AlphaTauri | SHERO V2.Y8.02 | Signature Logo Hoodie in Black for Men AlphaTauri | SHERO V2.Y8.02 | Signature Logo Hoodie in Black for Men AlphaTauri | SHERO V2.Y8.02 | Signature Logo Hoodie in Black for Men

Signature Logo Hoodie
SHERO V2.Y8.02 CHF 160.00

Navy Black Stone Fog Blue Misty Pink
AlphaTauri | OCOAV V1.Y8.02 | Padded Down Puffer Vest in Black for Men AlphaTauri | OCOAV V1.Y8.02 | Padded Down Puffer Vest in Black for Men AlphaTauri | OCOAV V1.Y8.02 | Padded Down Puffer Vest in Black for Men

Padded Down Puffer Vest
OCOAV V1.Y8.02 CHF 520.00

Non-Reflective Wind resistant +2
AlphaTauri | OLAT V1.Y8.02 | Lightweight Padded PrimaLoft® Jacket in Black for Men AlphaTauri | OLAT V1.Y8.02 | Lightweight Padded PrimaLoft® Jacket in Black for Men AlphaTauri | OLAT V1.Y8.02 | Lightweight Padded PrimaLoft® Jacket in Black for Men

Lightweight Padded PrimaLoft® Jacket
OLAT V1.Y8.02 CHF 420.00

Wind resistant Water resistant Primaloft®
AlphaTauri | FOSOP V4.Y8.02 | Seamless 3D Performance Knit Crewneck Sweater in Black for Men AlphaTauri | FOSOP V4.Y8.02 | Seamless 3D Performance Knit Crewneck Sweater in Black for Men AlphaTauri | FOSOP V4.Y8.02 | Seamless 3D Performance Knit Crewneck Sweater in Black for Men

Seamless 3D Performance Knit Crewneck Sweater
FOSOP V4.Y8.02 CHF 230.00

Black Navy Fog Blue Medium Grey
3D Knit Motion Fit Recycled Fibres
AlphaTauri | JOTTO V1.Y8.02 | Organic Cotton T-Shirt in Heather Grey for Men AlphaTauri | JOTTO V1.Y8.02 | Organic Cotton T-Shirt in Heather Grey for Men AlphaTauri | JOTTO V1.Y8.02 | Organic Cotton T-Shirt in Heather Grey for Men

Organic Cotton T-Shirt
JOTTO V1.Y8.02 CHF 90.00

White Heather Grey Navy
Organic Cotton
AlphaTauri | FINAW V1.Y8.02 | Seamless 3D Chunky Knit Crewneck Sweater in Off White for Men AlphaTauri | FINAW V1.Y8.02 | Seamless 3D Chunky Knit Crewneck Sweater in Off White for Men AlphaTauri | FINAW V1.Y8.02 | Seamless 3D Chunky Knit Crewneck Sweater in Off White for Men

Seamless 3D Chunky Knit Crewneck Sweater
FINAW V1.Y8.02 CHF 350.00

Off White Black
3D Knit Mulesing Free Wool
AlphaTauri | FINAW V1.Y8.02 | Seamless 3D Chunky Knit Crewneck Sweater in Black for Men AlphaTauri | FINAW V1.Y8.02 | Seamless 3D Chunky Knit Crewneck Sweater in Black for Men AlphaTauri | FINAW V1.Y8.02 | Seamless 3D Chunky Knit Crewneck Sweater in Black for Men

Seamless 3D Chunky Knit Crewneck Sweater
FINAW V1.Y8.02 CHF 350.00

Off White Black
3D Knit Mulesing Free Wool
AlphaTauri | ATOXO V3.Y7.02 | Boxer Briefs 2-Pack in Black / Navy for Unisex AlphaTauri | ATOXO V3.Y7.02 | Boxer Briefs 2-Pack in Black / Navy for Unisex AlphaTauri | ATOXO V3.Y7.02 | Boxer Briefs 2-Pack in Black / Navy for Unisex

Boxer Briefs 2-Pack
ATOXO V3.Y7.02 CHF 30.00

Black Navy White Black / Navy White / Other
Organic Cotton
AlphaTauri | ATOXO V3.Y7.02 | Boxer Briefs 2-Pack in White / Other for Unisex AlphaTauri | ATOXO V3.Y7.02 | Boxer Briefs 2-Pack in White / Other for Unisex

Boxer Briefs 2-Pack
ATOXO V3.Y7.02 CHF 30.00

Black Navy White Black / Navy White / Other
Organic Cotton
AlphaTauri | ATOXO V3.Y7.02 | Boxer Briefs 2-Pack in Black for Unisex AlphaTauri | ATOXO V3.Y7.02 | Boxer Briefs 2-Pack in Black for Unisex

Boxer Briefs 2-Pack
ATOXO V3.Y7.02 CHF 30.00

Black Navy White Black / Navy White / Other
Organic Cotton
AlphaTauri | KOOV V8.Y6.02 | Iconic packable-travel-feature Waterproof Taurobran® Parka in Black for Men AlphaTauri | KOOV V8.Y6.02 | Iconic packable-travel-feature Waterproof Taurobran® Parka in Black for Men AlphaTauri | KOOV V8.Y6.02 | Iconic packable-travel-feature Waterproof Taurobran® Parka in Black for Men

Iconic packable-travel-feature Waterproof Taurobran® Parka
KOOV V8.Y6.02 CHF 1,290.00

Black Navy Dark Green Chalk
Taurobran® Beanie Fit Packable Easy Travel +6
AlphaTauri | SROTE V1.Y7.01 | Waterproof Taurobran® Hooded Jacket in Off White for Men AlphaTauri | SROTE V1.Y7.01 | Waterproof Taurobran® Hooded Jacket in Off White for Men AlphaTauri | SROTE V1.Y7.01 | Waterproof Taurobran® Hooded Jacket in Off White for Men

Waterproof Taurobran® Hooded Jacket
SROTE V1.Y7.01 CHF 560.00

Navy Off White Black
Taurobran® Waterproof Wind resistant +1
AlphaTauri | SROTA V2.Y7.01 | Waterproof Taurobran® Bomber Jacket in Off White for Men AlphaTauri | SROTA V2.Y7.01 | Waterproof Taurobran® Bomber Jacket in Off White for Men AlphaTauri | SROTA V2.Y7.01 | Waterproof Taurobran® Bomber Jacket in Off White for Men
SALE

Waterproof Taurobran® Bomber Jacket
SROTA V2.Y7.01 CHF 413.00 CHF 590.00

Navy Off White Black
Taurobran® Waterproof Breathable +1
AlphaTauri | SROTE V1.Y7.01 | Waterproof Taurobran® Hooded Jacket in Black for Men AlphaTauri | SROTE V1.Y7.01 | Waterproof Taurobran® Hooded Jacket in Black for Men AlphaTauri | SROTE V1.Y7.01 | Waterproof Taurobran® Hooded Jacket in Black for Men

Waterproof Taurobran® Hooded Jacket
SROTE V1.Y7.01 CHF 560.00

Navy Off White Black
Taurobran® Waterproof Wind resistant +1
AlphaTauri | FENZI V1.Y5.01 | Performance Knit Polo-Shirt in Black for Men AlphaTauri | FENZI V1.Y5.01 | Performance Knit Polo-Shirt in Black for Men AlphaTauri | FENZI V1.Y5.01 | Performance Knit Polo-Shirt in Black for Men

Performance Knit Polo-Shirt
FENZI V1.Y5.01 CHF 260.00

Black Taupe / Brown Dusty Mint Azure Blue White +1
Motion Fit Recycled Fibres
AlphaTauri | POSOS V2.Y6.01 | Performance Knit Shorts in Off White for Men AlphaTauri | POSOS V2.Y6.01 | Performance Knit Shorts in Off White for Men AlphaTauri | POSOS V2.Y6.01 | Performance Knit Shorts in Off White for Men

Performance Knit Shorts
POSOS V2.Y6.01 CHF 280.00

Off White Navy Taupe / Brown Dusty Mint
Water resistant Motion Fit Recycled Fibres
JACKETS & COATS
Men Women