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New Arrivals for men

Introducing the Autumn-Winter 2024 collection - a seasonal wardrobe that pairs fashion and function.

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XXL
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S/M
M/L
ATA x RBS
Accessories for men
Accessories for women
Hoodies & Sweatshirts for men | AlphaTauri
Jackets & Coats for men
Knitwear for men | AlphaTauri
New Arrivals | Men's Collection | AlphaTauri
Summer Wardrobe
T-Shirts & Polos for men | AlphaTauri
Trousers & Shorts for men | AlphaTauri
Underwear & Socks for men
Black
Black / Navy
Dark Green
Navy
Off White
Olive
White
White / Other
AlphaTauri | FACOA V2.Y8.02 | Water-Resistant Half-Zip Sweater in Navy for Men AlphaTauri | FACOA V2.Y8.02 | Water-Resistant Half-Zip Sweater in Navy for Men AlphaTauri | FACOA V2.Y8.02 | Water-Resistant Half-Zip Sweater in Navy for Men

Water-Resistant Half-Zip Sweater
FACOA V2.Y8.02 CHF 390.00

Water resistant Anti Odour Easy Care +1
AlphaTauri | SEECE V1.Y8.02 | Track Jacket in Navy for Men AlphaTauri | SEECE V1.Y8.02 | Track Jacket in Navy for Men AlphaTauri | SEECE V1.Y8.02 | Track Jacket in Navy for Men

Track Jacket
SEECE V1.Y8.02 CHF 310.00

Olive Navy
AlphaTauri | SHENO V2.Y8.02 | Signature Logo Hooded Sweat Jacket in Navy for Men AlphaTauri | SHENO V2.Y8.02 | Signature Logo Hooded Sweat Jacket in Navy for Men AlphaTauri | SHENO V2.Y8.02 | Signature Logo Hooded Sweat Jacket in Navy for Men

Signature Logo Hooded Sweat Jacket
SHENO V2.Y8.02 CHF 200.00

Dark Grey Olive Navy
AlphaTauri | OSINA V1.Y8.02 | 4-Way-Stretch Blazer in Navy for Men AlphaTauri | OSINA V1.Y8.02 | 4-Way-Stretch Blazer in Navy for Men AlphaTauri | OSINA V1.Y8.02 | 4-Way-Stretch Blazer in Navy for Men

4-Way-Stretch Blazer
OSINA V1.Y8.02 CHF 490.00

Navy Dark Grey
Breathable Easy Care 4-Way-Stretch
AlphaTauri | FOSOP V4.Y8.02 | Seamless 3D Performance Knit Crewneck Sweater in Navy for Men AlphaTauri | FOSOP V4.Y8.02 | Seamless 3D Performance Knit Crewneck Sweater in Navy for Men AlphaTauri | FOSOP V4.Y8.02 | Seamless 3D Performance Knit Crewneck Sweater in Navy for Men

Seamless 3D Performance Knit Crewneck Sweater
FOSOP V4.Y8.02 CHF 310.00

Dark Grey Olive Black Navy Fog Blue +1
3D Knit Motion Fit Recycled Fibres
AlphaTauri | SHERO V2.Y8.02 | Signature Logo Hoodie in Navy for Men AlphaTauri | SHERO V2.Y8.02 | Signature Logo Hoodie in Navy for Men AlphaTauri | SHERO V2.Y8.02 | Signature Logo Hoodie in Navy for Men

Signature Logo Hoodie
SHERO V2.Y8.02 CHF 160.00

Olive Navy Black Stone Fog Blue +1
AlphaTauri | FACOL V1.Y8.02 | Water-Resistant Performance Knit Jacket in Navy for Men AlphaTauri | FACOL V1.Y8.02 | Water-Resistant Performance Knit Jacket in Navy for Men AlphaTauri | FACOL V1.Y8.02 | Water-Resistant Performance Knit Jacket in Navy for Men

Water-Resistant Performance Knit Jacket
FACOL V1.Y8.02 CHF 490.00

Water resistant Anti Odour +1
AlphaTauri | SERUA V2.Y8.02 | Signature Logo Crewneck Sweatshirt in Navy for Men AlphaTauri | SERUA V2.Y8.02 | Signature Logo Crewneck Sweatshirt in Navy for Men AlphaTauri | SERUA V2.Y8.02 | Signature Logo Crewneck Sweatshirt in Navy for Men

Signature Logo Crewneck Sweatshirt
SERUA V2.Y8.02 CHF 140.00

Dark Grey Olive Navy
AlphaTauri | OEREN V2.Y8.02 | 3-in-1 Coat in Navy for Men AlphaTauri | OEREN V2.Y8.02 | 3-in-1 Coat in Navy for Men AlphaTauri | OEREN V2.Y8.02 | 3-in-1 Coat in Navy for Men

3-in-1 Coat
OEREN V2.Y8.02 CHF 1,040.00

Navy Olive
Wind resistant Primaloft® 3-in-1 +3
AlphaTauri | PADEN V1.Y8.02 | Tapered Pants in Navy for Men AlphaTauri | PADEN V1.Y8.02 | Tapered Pants in Navy for Men AlphaTauri | PADEN V1.Y8.02 | Tapered Pants in Navy for Men

Tapered Pants
PADEN V1.Y8.02 CHF 240.00

Blue / Grey Dark Grey Navy Black
3-Layer-Shell
AlphaTauri | JOTTO V1.Y8.02 | Cotton T-Shirt in Navy for Men AlphaTauri | JOTTO V1.Y8.02 | Cotton T-Shirt in Navy for Men AlphaTauri | JOTTO V1.Y8.02 | Cotton T-Shirt in Navy for Men

Cotton T-Shirt
JOTTO V1.Y8.02 CHF 90.00

Organic Cotton
AlphaTauri | JOTTA V1.Y8.02 | Signature Logo T-Shirt in Navy for Men AlphaTauri | JOTTA V1.Y8.02 | Signature Logo T-Shirt in Navy for Men AlphaTauri | JOTTA V1.Y8.02 | Signature Logo T-Shirt in Navy for Men

Signature Logo T-Shirt
JOTTA V1.Y8.02 CHF 90.00

Black Navy Dark Grey Blue / Grey White +3
Organic Cotton
AlphaTauri | PAVE V1.Y8.02 | Straight-Leg Pants in Navy for Men AlphaTauri | PAVE V1.Y8.02 | Straight-Leg Pants in Navy for Men AlphaTauri | PAVE V1.Y8.02 | Straight-Leg Pants in Navy for Men

Straight-Leg Pants
PAVE V1.Y8.02 CHF 260.00

Navy Black
AlphaTauri | ORATA V3.Y8.02 | Bonded Wool Caban Jacket in Navy for Men AlphaTauri | ORATA V3.Y8.02 | Bonded Wool Caban Jacket in Navy for Men AlphaTauri | ORATA V3.Y8.02 | Bonded Wool Caban Jacket in Navy for Men

Bonded Wool Caban Jacket
ORATA V3.Y8.02 CHF 710.00

Navy Dark Grey
Wind resistant Water resistant Breathable +3
AlphaTauri | PHERO V2.Y8.02 | Signature Logo Sweatpants in Navy for Men AlphaTauri | PHERO V2.Y8.02 | Signature Logo Sweatpants in Navy for Men AlphaTauri | PHERO V2.Y8.02 | Signature Logo Sweatpants in Navy for Men

Signature Logo Sweatpants
PHERO V2.Y8.02 CHF 140.00

Olive Dark Grey Black Navy
AlphaTauri | PANIV V2.Y8.02 | Performance Knit Pants in Navy for Men AlphaTauri | PANIV V2.Y8.02 | Performance Knit Pants in Navy for Men AlphaTauri | PANIV V2.Y8.02 | Performance Knit Pants in Navy for Men

Performance Knit Pants
PANIV V2.Y8.02 CHF 290.00

AlphaTauri | PALAS V1.Y8.02 | 4-Way-Stretch Pants in Navy for Men AlphaTauri | PALAS V1.Y8.02 | 4-Way-Stretch Pants in Navy for Men AlphaTauri | PALAS V1.Y8.02 | 4-Way-Stretch Pants in Navy for Men

4-Way-Stretch Pants
PALAS V1.Y8.02 CHF 270.00

Dark Grey Navy
Breathable Easy Care 4-Way-Stretch
AlphaTauri | PERAN V1.Y8.02 | Track Pants in Navy for Men AlphaTauri | PERAN V1.Y8.02 | Track Pants in Navy for Men AlphaTauri | PERAN V1.Y8.02 | Track Pants in Navy for Men

Track Pants
PERAN V1.Y8.02 CHF 270.00

Olive Navy
AlphaTauri | PALAN V1.Y8.02 | Woven Sweatpants in Navy for Men AlphaTauri | PALAN V1.Y8.02 | Woven Sweatpants in Navy for Men AlphaTauri | PALAN V1.Y8.02 | Woven Sweatpants in Navy for Men

Woven Sweatpants
PALAN V1.Y8.02 CHF 240.00

Navy Black
AlphaTauri | ATENI V5.Y7.01 | Socks in Navy for Unisex AlphaTauri | ATENI V5.Y7.01 | Socks in Navy for Unisex

Socks
ATENI V5.Y7.01 CHF 20.00

Off White Navy
AlphaTauri | KOOV V11.Y8.01 | Iconic Packable Waterproof Taurobran® Parka in Navy for Men AlphaTauri | KOOV V11.Y8.01 | Iconic Packable Waterproof Taurobran® Parka in Navy for Men AlphaTauri | KOOV V11.Y8.01 | Iconic Packable Waterproof Taurobran® Parka in Navy for Men

Iconic Packable Waterproof Taurobran® Parka
KOOV V11.Y8.01 CHF 1,060.00

Taurobran® Wind resistant Lasercut Ear Perforation +4
AlphaTauri | JUNX V1.Y8.01 | Piqué Polo-Shirt in Navy for Men AlphaTauri | JUNX V1.Y8.01 | Piqué Polo-Shirt in Navy for Men AlphaTauri | JUNX V1.Y8.01 | Piqué Polo-Shirt in Navy for Men

Piqué Polo-Shirt
JUNX V1.Y8.01 CHF 150.00

Black Navy White Heather Grey Olive
AlphaTauri | ATOXO V3.Y7.02 | Boxer Briefs 2-Pack in Navy for Unisex AlphaTauri | ATOXO V3.Y7.02 | Boxer Briefs 2-Pack in Navy for Unisex

Boxer Briefs 2-Pack
ATOXO V3.Y7.02 CHF 30.00

Black Navy White Black / Navy White / Other
Organic Cotton
AlphaTauri | ATOXO V3.Y7.02 | Boxer Briefs 2-Pack in White / Other for Unisex AlphaTauri | ATOXO V3.Y7.02 | Boxer Briefs 2-Pack in White / Other for Unisex

Boxer Briefs 2-Pack
ATOXO V3.Y7.02 CHF 30.00

Black Navy White Black / Navy White / Other
Organic Cotton
AlphaTauri | PAVO V1.Y7.02 | Tapered Wide Leg Cropped Pants in Navy for Men AlphaTauri | PAVO V1.Y7.02 | Tapered Wide Leg Cropped Pants in Navy for Men AlphaTauri | PAVO V1.Y7.02 | Tapered Wide Leg Cropped Pants in Navy for Men

Tapered Wide Leg Cropped Pants
PAVO V1.Y7.02 CHF 230.00

Black Navy
Water resistant
AlphaTauri | KOOV V8.Y6.02 | Iconic Packable Waterproof Taurobran® Parka in Dark Green for Men AlphaTauri | KOOV V8.Y6.02 | Iconic Packable Waterproof Taurobran® Parka in Dark Green for Men AlphaTauri | KOOV V8.Y6.02 | Iconic Packable Waterproof Taurobran® Parka in Dark Green for Men

Iconic Packable Waterproof Taurobran® Parka
KOOV V8.Y6.02 CHF 1,290.00

Black Navy Dark Green Chalk
Taurobran® Motion Fit Beanie Fit +7
AlphaTauri | KOOV V8.Y6.02 | Iconic Packable Waterproof Taurobran® Parka in Navy for Men AlphaTauri | KOOV V8.Y6.02 | Iconic Packable Waterproof Taurobran® Parka in Navy for Men AlphaTauri | KOOV V8.Y6.02 | Iconic Packable Waterproof Taurobran® Parka in Navy for Men

Iconic Packable Waterproof Taurobran® Parka
KOOV V8.Y6.02 CHF 1,290.00

Black Navy Dark Green Chalk
Taurobran® Motion Fit Beanie Fit +7
AlphaTauri | SROTE V1.Y7.01 | Waterproof Taurobran® Hooded Jacket in Navy for Men AlphaTauri | SROTE V1.Y7.01 | Waterproof Taurobran® Hooded Jacket in Navy for Men AlphaTauri | SROTE V1.Y7.01 | Waterproof Taurobran® Hooded Jacket in Navy for Men

Waterproof Taurobran® Hooded Jacket
SROTE V1.Y7.01 CHF 560.00

Navy Off White Black
Taurobran® Waterproof Wind resistant +1
AlphaTauri | SROTA V2.Y7.01 | Waterproof Taurobran® Bomber Jacket in Navy for Men AlphaTauri | SROTA V2.Y7.01 | Waterproof Taurobran® Bomber Jacket in Navy for Men AlphaTauri | SROTA V2.Y7.01 | Waterproof Taurobran® Bomber Jacket in Navy for Men

Waterproof Taurobran® Bomber Jacket
SROTA V2.Y7.01 CHF 590.00

Navy Off White Black
Taurobran® Waterproof Breathable +1
AlphaTauri | FENZI V1.Y5.01 | Performance Knit Polo-Shirt in Navy for Men AlphaTauri | FENZI V1.Y5.01 | Performance Knit Polo-Shirt in Navy for Men AlphaTauri | FENZI V1.Y5.01 | Performance Knit Polo-Shirt in Navy for Men

Performance Knit Polo-Shirt
FENZI V1.Y5.01 CHF 260.00

Black Taupe / Brown Dusty Mint Azure Blue White +1
Motion Fit Anti Odour Recycled Fibres
AlphaTauri | POSOS V2.Y6.01 | Performance Knit Shorts in Navy for Men AlphaTauri | POSOS V2.Y6.01 | Performance Knit Shorts in Navy for Men AlphaTauri | POSOS V2.Y6.01 | Performance Knit Shorts in Navy for Men

Performance Knit Shorts
POSOS V2.Y6.01 CHF 280.00

Off White Navy Taupe / Brown Dusty Mint
Water resistant Motion Fit Recycled Fibres
JACKETS & COATS
Men Women