Gorafe was chosen for its architecture of nature – steep ridges, deep ravines and plateaus that catch the sun in sharp bands of light and shadow. Seen from above, the terrain becomes a drawing in motion: pure lines cut into sand and stone. This graphic quality mirrors AlphaTauri’s design language, allowing the collection’s precise cuts and fluid layers to read as extensions of the landscape.

Within this setting, skateboarder Danny León, BMX freestyle rider Courage Adams and Rally GP rider Edgar Canet appear alongside fashion model Lara Olsson, each interpreting the idea of a line through their own discipline and style. “In our sports everything starts with the line you choose,” says Danny. “Out in Gorafe, the rock, the shadows and the clothes all followed the same direction – it felt more like an art project than a shoot.” For Edgar, the desert feels like familiar race terrain, a network of potential routes. Courage is drawn to the built structures that punctuate the landscape, tracing imagined paths across roofs and ledges, while also treating Gorafe as a place to slow down and reset.

In “Lines of Light”, their movements become living sketches across the desert, guided by instinct, precision and personal style. The campaign frames AlphaTauri’s collection within this choreography, letting garments, landscape and athletes follow the same lines of light.