ALPHATAURI CLEAN SLATE

A CLEAN SLATE FOR THE NEW YEAR

The simple act of turning a page in a calendar from one year to the next sparks the desire for a fresh start. It also stirs up the appetite for a clean wardrobe that reflects the mood of rejuvenation.

Nothing channels the spirit and appetite for new beginnings like an all-white look. The monochromatic hue is synonymous with a slower approach to things, serenity and stands for hope. It symbolizes a blank slate, helping us through times of stress and allowing us to put the past behind us.

AlphaTauri - A Clean Slate
90s PURISM REINTERPRETED
Dressing head-to-toe in the clean palette can be daunting – especially in winter. But the ‘90s minimalism trend continues to be favoured this coming year and so are neutrals and whites that look relaxed yet sophisticated, no matter what time of year.

Whether puffed, knitted, off-white or offset by the smallest splash of colour, there’s something timeless and effortless about wearing the crisp hue. Single-colour fits never fail to make an impact and are blank canvases for the subtlest details and make them pop – hoods seem more dominant, cut-outs more intimate and silhouettes more prominent.
ALL-WHITE MUST-HAVES
Shunning everything that has even a hint of colour for the beginning of 2021, we have compiled a selection of all-white contemporary pieces and sure-fire favourites that make switching gears from the old into the new year a fashion statement.

Blend into snowy winter landscapes in our white puffed jacket ODARA or waterproof winter parkas KOOV and KAAV or snuggle up at home in AlphaTauri’s cozy knitwear FREEM and FLACK. Invest in a simple white t-shirt – without a doubt a wardrobe essential and centre piece for an all-white look – and wear it with cropped pants PANTA for an ensemble that shouts casual simplicity.
AlphaTauri - A Clean Slate Women
Collections